Rob Peterson Named CMU Athletics Senior Associate AD
2/27/2018 12:00:00 AM | General
Rob Peterson is the senior associate athletic director for internal operations and supervises financial operations, human resources, facility and events and equipment room for CMU Athletics, all with a focus on long-term financial success for the department.
Peterson, who joined CMU Athletics this week, also serves as the sports administrator for men's and women's track and field and cross country.
"Not only does Rob Peterson have a wealth of experience in intercollegiate athletics, but as a consultant, he's expanded his analytical and strategic planning background," said Michael Alford, CMU associate vice president and director of athletics.
Prior to joining CMU, Peterson served as a consultant with CarrSports Consulting, which specializes in collegiate strategic planning and executive searches. Peterson's primary focus was strategic planning with an emphasis on financial and facility management. He also was involved with athletic facility master planning.
"We have benefited greatly from the knowledge, skills and exemplary diligence of Rob Peterson," said William Carr III, president of CarrSports Consulting. "Rob is an extremely talented professional who functions at the highest levels of performance with every task. He has been an invaluable team member with us on multiple consulting projects. We wish him the best in his new leadership role at Central Michigan."
Peterson also worked at University of Massachusetts as the associate athletic director for finance and administration. While at UMass, Peterson supervised financial operations and human resources. He also supervised baseball.
Prior to joining UMass, Peterson held the position of senior associate athletic director for internal affairs with the South Dakota State University Jackrabbits.
Peterson served as the coordinator of athletic facilities, events and projects for Fresno State University from 1997-2000. He was responsible for seven athletic venues and the game operations for 10 sports. Prior to Fresno State, Peterson served as assistant director of recreation - facilities and events at Northern Michigan University from 1995-97.
Nationally, Peterson has served as a member of the National Collegiate Equestrian Association Championships Committee and Selections Committee, and the NCAA Division II Baseball Championships Committee as a regional chair. He is a member of the Collegiate Athletic Business Managers Association and National Association of Collegiate Directors of Athletics.